12.21.2010

Greenwich Opens first casual store in Trinoma



The Philippines’ favorite pizza chain Greenwich continues to be on the pulse of what’s in as it opens its newest fast-casual store in Trinoma. Located at the second floor of the popular mall’s Al Fresco area, the new store boasts of an even cozier ambience and a refreshing look, giving those in the north of the metro a great place for a fun barkada experience.



“Greenwich’s fast-casual store concept is about a great place that offers delicious pizza and pasta that are great for bonding with friends. And as part of our commitment to keep giving our barkada customers a leveled up dining experience, we are launching our new and leveled up fast-casual stores starting with Trinoma. This new store has all-new murals, more booth seats, even posh couches and chairs. Being the most innovative pizza brand, we not only pioneer unique pizza variants. We also always make it a point that friends enjoy our delicious products at our new fast-casual stores” says Greenwich marketing director Luis Velasco III.


The new branch in Trinoma, with its contemporary design, offers a very relaxing ambience. From the outside, the façade lures one in with its laid-back look. Inside, subdued lighting and plush red seats make it easy to spend hours chatting with friends and enjoying good food. Colorful photo panels and murals also adorn the walls and the order counter has a more streamlined look. Overall, the comfortably hip interiors, together with Greenwich’s unbeatable menu and warm service, easily make Greenwich Trinoma store a top option for friends looking for an awesome place to hang out in the north. Even heartthrob John Lloyd Cruz (along with the rest of the Greenwich barkada) and DJ Gelli Victor had a great time at the store when they visited it during its recent opening.



“The Greenwich branch in Trinoma is the new favorite hangout of barkadas in the north part of Metro Manila, even those who don’t live nearby come here to actually experience the place,” adds Velasco.


Greenwich’s fast-casual store concept was an innovation that began in 2007. The company’s first fast-casual branch on Ayala Ave., Makati proved to be a hit with the young crowd, prompting the development of more fast-casual stores. Diners can only expect bigger and more exciting things from Greenwich in the coming months.