Get set for the year with Nike Sportswear Spring 2011 Collection

Love the sport. Live the style.

Manila, January 2011 – We may not have winter but there’s no stopping us from celebrating the vibrancy of Spring and getting ourselves geared up for the year ahead. This spring, Nike Sportswear lets you flaunt your favourite hues that make great lifestyle selections.

Born from mavericks, pioneers, iconoclasts, the founding members started Athletics West because nothing like it existed. The experimentation, the breaking of new ground and taking talent to the next level resulted in them changing the face of sport as their generation knew it. This spirit and DNA of Athletics West continues to live through our Nike Sportswear line.

This state of mind, a shared passion and an attitude that connects athletes is synonymous to the increasing call for an active lifestyle where sportswear and urban wear gains prominence in our wardrobes. A history of listening to what athletes want, Nike Sportswear marries style and optimum performance for today’s consumers.

Nike Philippines Country Marketing Manager Mae Dichupa said, “Nike Sportswear celebrates the icons originally designed for the world’s best athletes. These styles, true to the culture of sport and Nike’s heritage, have been re-mastered into stylish urban wear to complement today’s lifestyle. While the designs are original and true to form, the icons are revitalised with a radiant display of modern colours, signature detailing, premium materials and modern innovations to create an unrivalled collection.”

This Spring, Nike Sportswear is amplified through icons such as the N98 track jackets and a sweet blast from the past with the V-series range of shoes.

The statement-making piece in the Nike Sportswear SP11 Collection is the N98 track jacket, short for National 1998, inspired by the first kit Nike designed for Brazil’s legendary national team, and perfected by Nike Sportswear. Defined by a certain boldness that befits an icon, the N98 track jacket makes a statement with a striking stripe down the sleeve and a tailored fit for a smart-casual look. Double-knit for comfort, the jacket is cut close but not too tight and features a high-rise collar to protect your neck. Obsess over the stitch and zipper pulls – the sportswear twist is all abou refinement resulting in a jacket with detailing you feel, from flat knit ribbing to bonded seams to fluid, double-welded zips.

At Nike, we believe you don’t make things better by making them complicated. This Spring, the V-series is a testament to our philosophy – a line of shoes that cut through all the clutter to make running simple. Originally released in the 1980’s, the line features three different types of performance running shoes for three different types of runners. For extra stability, select the Vector. Looking for lightweight cushioning for fast-paced training, lace up the Vengeance. For the best of both worlds, slip your feet into the Vortex. This season’s star, the V-series have been infused with Lunar, to produce greater impact on the track and off. Keep your eyes peeled for the Lunar Racer Vengeance and Lunar Venture+.

The Nike Sportswear SP11 collection is now available at all NIKE outlets. For a list of NIKE stores, visit www.nikesportswear.com.ph. The N98 retails at P3,795 and the V-series - Air Vengeance SI, Nike Air Vortex, and Nike Air Venture, at P3,995 each.