Anew reinvents wrinkle repair

Introducing ANEW Reversalist from AVON

AVON introduces a landmark discovery to reactivate the skin’s repair process to help women reverse the look of wrinkles: ANEW Reversalist.

When you get a cut, it triggers the production of a key repair molecule, Activin. Since wrinkles are actually a result of micro-injuries to the skin, a team of Avon scientists spent several years of groundbreaking research studying how the skin heals itself and the potential of Activin in wrinkle repair.
Avon scientists discovered how to activate this key repair molecule with a breakthrough new technology, Activinol.

ANEW Reversalist's Activinol technology boosts Activin, to reactivate skin’s repair process and help recreate fresh new skin and dramatically reverse the look of wrinkles.

Avon scientists presented this groundbreaking ANEW discovery in the biology of skin aging at two prominent international scientific conferences for both Researchers and Dermatologists. Linking the stimulation of Activin to boosting skin's vital repair functions has revolutionized the approach to treating the visible signs of aging.

Avon’s patent-pending Activinol Technology is shown to increase the production of Activin to help boost skin’s ability to repair itself and recreate fresh, new skin. Avon is the first to use this patent-pending complex of two biologically derived Phytochemicals:
• Amorphophallus: Stimulates Activin Production to help trigger skin’s repair process
• Sesbania: Boosts skin’s support structure to help deliver firm, less wrinkled skin

Available in day and night creams, the ANEW Reversalist formula reactivates the skin’s repair process, helps reverse wrinkles and recreates fresh, new skin.

ANEW Reversalist Day Renewal Cream is formulated to help reactivate skin’s repair process to help dramatically reverse the look of wrinkles, while keeping skin looking fresh, new, and younger all day.
In efficacy studies, the Renewal Day Cream demonstrated the following dramatic results:
• In just 3 days, begins to reduce the look of wrinkles*
• In 2 weeks, discolorations visibly improved up to 25%**
• Over time, dramatically reduces the look of wrinkles and discolorations and skin looks
dramatically tighter

ANEW Reversalist Night Renewal Cream has a velvety, creamy texture for a smooth, soft, powdery finish.
• In 2 weeks, 73% of women said their skin looked and felt reborn.1**
• Fine wrinkles improved up to 25%**
• In 4 weeks, the appearance of fine wrinkles and discolorations was dramatically reduced,
leaving skin feeling dramatically tighter***

HOW TO USE: The new ANEW Reversalist products are meant to be used as part of an everyday regimen to reach maximum benefits for the skin. Use once every morning and then once in the evening. Gently smooth over cleansed face and neck, in an upward and outward motion avoiding eyelids. Some individuals may experience a brief tingling sensation following application.

AVAILABILITY: ANEW Reversalist Day and Night Renewal Cream (Php999) will be available beginning February 16, 2011 through Avon Ladies nationwide.

Don’t have an Avon Lady yet, log on to www.avon.com.ph to find out how to contact an Avon Representative.